Are you fed up with being your industry’s ‘best-kept secret’?
If you are, the chances are you are being invisible (you post content and get crickets), ignored (your message does not convert) and you’re undervalued (you only convert at a low price and you’re not attracting the right high-paying clients).
Introducing our brand NEW program: ‘Blueprint for Brilliance: Multiply Your Brand Impact & Thrive’ – the ultimate strategy solution for purpose-driven, visionary, and heart-centred founders, coaches, and consultants.
Be seen, be heard, and be valued
You don't have to go it alone; investing extra time, and effort, and adopting a trial-and-error approach.
Create a robust brand strategy and gain the skills needed to align your business with your brand and customers.
Let us guide you through the process, ensuring a smoother, clearer, and more fulfilling experience. We're here to support you in crafting your unique business brand strategy across 3 in-depth modules.
What can you expect?
MODULE 1
Feel right
Uncover your essence (Brand DNA)
We start by delving deep into your brand's internal DNA to unearth your authentic essence. This is key to defining your difference in the market that will set the foundation for success.
Understand the power of brand strategy
Identify your purpose; your big why
Articulate your vision & mission statement
Align your values
Identify your audience
Identify your competition
Define your difference & establish your positioning (USP)
MODULE 2
Sound right
Craft compelling messaging
With our guidance, you will learn to develop a powerful messaging framework that reflects your brand’s personality and resonates with your audience.
Appeal to your audience’s higher needs
Convey your brand personality
Identify your brand tone of voice
Uncover your brand archetype
Clarify your key messages
Craft your ‘hero’ brand story
Develop a strong tagline
Look right
MODULE 3
Understand your brand identity
Navigate the aesthetics and essentials of branding as we provide a roadmap to sculpting a cohesive brand identity that captivates your audience.
Craft your brand identity
(A how-to guide)Understand the power of using the right kind of fonts, colours and images
Visually represent your brand personality
Create the perfect design brief
Understand essential brand asset requirements
Get resources & recommendations
The end result is your ‘Blueprint for Brilliance’ strategic brand playbook, which you, or anyone you employ to help you with your business, can implement immediately, such as designers, social media experts, copywriters, and web developers.
And the best part! No more explaining what you do, why you do it, and what it should sound like over and over again!
Join our NEW Brand Blueprint for Brilliance ‘done with you’ program!
Learn the secrets to crafting a brand that captivates your audience and drives results
Our Blueprint for Brilliance course is your ticket to brand clarity, confidence, and success. You’ll experience guided training by brand design experts (yes, that’s us!), where we will be on-hand to guide you through the thinking and help you gain the clarity you need around your brand.
3 private 1-on-1 coaching calls
We will have 3 private Zoom calls together at key points of our journey together where you will have the opportunity to share your progress and get constructive feedback.
Uncover insightful perspectives that you can have the confidence to implement
Our commitment is to work with you and ask the right questions, that challenge your thinking and guide conversations to uncover the magic that sets you apart.
Fact: Getting the foundations right with a well-thought-out brand strategy will have a significant impact on the success and longevity of your business.
LAUNCH OFFER (USD)
$4998
What’s included
✔ 3 x Private 1:1 coaching calls
✔ 8 weekly online training sessions
✔ Recorded weekly trainings
✔ Live Q&A sessions
✔ Brand Brilliance workbook
✔ Weekly insights and guide sheets
✔ Private Facebook group
✔ Bonus bundle
What you will achieve
You WILL walk away with:
A coherent, holistic, carefully crafted (with us) brand blueprint for your business. This essential playbook will enable you to confidently build your brand, fuel your purpose and live the life you want.
Don't miss your chance to create a solid brand strategy for your business.
Join our online program Blueprint for Brilliance.
Growing your brand alone can be tough, so don’t!
Authenticity wins
The possibilities are endless and so is the sea of meaningless content out there, it can become very frustrating and overwhelming. Amidst so many under-qualified ‘experts’, you know that you can genuinely offer real value to your audience with your proven knowledge and skills… plus you have a huge heart with so much to give!
The power of perspective
You are unique in your own approach even if you don’t think you are. No one else ‘does it your way’ to quote a bit of Frank. You know where your superpower lies and want to create that clarity and articulate your difference. Let’s step onto the next level and make the changes you need to elevate your business.
Know your value
Developing a strong foundation will give your audience something to care about and avoid competing solely on price. By changing the perception of your value, you can start attracting higher-paying clients. Highlight your strengths, present yourself as the professional you are, and establish yourself as an expert in your field.
Get out of your own way
Having imposter syndrome is a very common effect of running your own gig and can often cause inertia. Comparison can be a killer, however, we believe in positive comparison, to benchmark where others win and where things are not working gives you immense insight! Know one thing, if you are genuine in your offer, then there is enough to go around.
Play big
Feeling invisible and blending into a sea of ‘same same’, beige brands does nobody any good. It's time to stop playing small and start standing out by building your ‘brilliance’ and levelling the playing field by delivering what you know you can to make a difference. Go on rub those shoulders with your industry titans, why not?
Go from overlooked to searched for
Start grabbing the attention you deserve, explain your business and services in a way that resonates with your audience and let others do the talking. Once you’ve established your why, and stand aligned in your how, the storytelling part (marketing) becomes a lot easier a job. Your audience will start to understand the value you bring and how their lives can benefit by engaging in your services.
Register today, and join us on a journey to create the essential brand strategy you need to start making an impact on your industry real.
Meet your brand champions
Welcome! We are Nikki and Sam, we will be your brand champions and guides through our Brand Blueprint for Brilliance program. We are passionate about helping visionary coaches, entrepreneurs and change-makers, like you, make a positive difference in the world with your unique talents and expertise.
With over 20 years of senior international experience in agencies and consultancies, we've gained invaluable insights into how to build effective brand strategy. We're excited to share this expertise to help you craft a successful brand strategy for your own business in our Blueprint for Brilliance program.
Nichola Stones
Hi, I’m Nikki! I am passionate about people who have the desire to dream big and take action and believe in delivering design solutions that ‘fit’, are deeply rooted in strategy and make perfect business sense. I am inspired by working with brave change-makers and visionary pathblazers to help bring their brands to life. Creating holistic brand experiences that engage and delight and bring purposeful, lasting impact to the world. I consider myself to be deeply empathetic and intuitive, with a vivid imagination – the quintessential idealist… and am ready to help you turn your ideas into reality!
-
Nikki has over 20 years in the brand and design industry across Asia, Europe and the Middle East. Having worked in both agency and consulting (PwC), leading creative teams across brand and UX/UI design, Nikki is able to marry her approach to customer experiences with creativity, business insights and strategic objectives.
She has worked with global brand clients including Macy’s, Frank And Oak, Chanel, Lidl, Miele, Samsonite, PwC, Infiniti, Cathay Pacific, HSBC, Rugby Sevens, Audi, Toyota and many more…
Samantha Dorri
Hi, I’m Sam! Nothing fires me up more than working with people driven by their passionate calling and who desire a unique and powerful brand to take their message out to the world. Whether personal or corporate, I love helping people by creating brands with meaning, substance and purpose that positively impact our planet, and our animals and that unite people. My motto is ‘Where there’s a will, there’s a way,’ and I am a woman with the drive and tenacity to get things done. I’m here to champion you on your journey of clarity and transformation… and have a lot of fun together along the way!
-
With over nine years of owning her multi-award-winning business and pursuing her entrepreneurial passions alongside a decade+ in the brand business working with world-renowned agencies like FutureBrand and leading teams for Ogilvy, Sam gets it!
Sam has worked with global brand clients, corporate social enterprises for Billionaire portfolios, as well as start-ups across APAC and EMEA. Clients include American Express, Coca-Cola, DHL, Gulf Air, The Ritz-Carlton Hotel and Spa, Audi, The Daily Telegraph, Lancôme, and many more…
FAQs
-
In our exclusive 8-week live group Zoom call series, we will personally walk you through our proven step-by-step brand strategy formula. Our program unfolds in three essential phases:
Feel Right: Uncover Your Essence (Brand DNA)
Sound Right: Craft Compelling Messaging
Look Right: Understand Your Brand Identity
Our curated sessions are meticulously tailored into digestible, actionable insights, ensuring a comprehensive ‘done with you’ learning and clarity experience. Each call includes interactive worksheets and guide sheets to facilitate your brand's evolution. Plus, you’ll have 3 private coaching calls with us at various stages to ensure you are on track and supported personally. Also, seize the opportunity to engage with us during our Q&A sessions, where no question goes unanswered.
-
It can be difficult to navigate the overwhelming resources available to you and determine which ones are useful. Additionally, it can be challenging to figure out how to effectively use the resources you have at your disposal. That’s where we come in – we will guide you through simple, practical, real exercises that get results. We will challenge your thinking to help you uncover your magic and set the crucial foundations for a successful brand. The end result is your ‘Blueprint for Brilliance’ framework, which you or anyone you employ can implement in your business immediately, such as social media experts, copywriters, and web developers. And the best part… no more explaining what you do, why you do it and what it should sound like over and over again!
-
The value of the 8-week programme is USD 4,998. You won’t be obliged to purchase any further materials, resources or subscriptions. We do however offer services that complement our programme. Once you have completed the ‘Brand for Brilliance programme’ we are there with you to support your next move. At the end of the course, we equip you with the tools to either brief another designer or seize the opportunity to further develop your visual identity brand with us.
-
No. Unfortunately, we have limited spaces so once you have booked in for the programme that is your designated spot. There will, however, be an opportunity to defer the start of the programme to a more convenient time for you if unforeseeable circumstances arise. If you cancel your spot once a contract has been signed, it leaves an empty space in our schedule that could have been given to someone else. Only in the event that WE cancel or delay a programme due to unforeseen circumstances will any refund be given. Your programme participant contract will have full details on this.
-
We accept bank transfers for the full program fee to secure your spot, given our limited capacity. However, we understand individual circumstances vary, so we're open to discussing 2 payment instalments on a case-by-case basis upon request.
-
We always begin with a personalised 1-to-1 kickoff session. In the event you can't make it to any of our live brand sessions weekly, don't worry. You'll have access to recorded weekly videos for convenient viewing, along with comprehensive workbooks to quickly catch up and stay on track for the next session. Plus, our key mid-point check-in ensures any gaps are promptly addressed and filled.
-
You have to be in a position to invest some time into completing the 8 week programme with us. We simply require a positive attitude and your full commitment to engage in our programme 100% to the best of your ability. All questions and exercises are geared to be informal yet inquisitive with the aim of gaining as much clarity around your business as you can. We will get you thinking out of the box and start the journey to creating your foundational brand strategy.
-
Yes! We are here to guide you in building the best brand strategy that allows you to evolve. You can take the opportunity to purchase any additional workshop you may want us to focus on at any time during or after the programme has begun. We also offer follow-on services such as full-scope brand identity design and key marketing assets and can offer high-end website design and development through our valued partner network.
Ready to unlock the full potential of your brand? Join us on this transformative journey today.
Stop being invisible. Start being unforgettable.